The Minack

The Minack – reaching the individual amongst the crowd

December 19th, 2016 Posted by Case Study, hospitality

The Minack Theatre is Cornwall’s world famous open-air theatre. Created in 1931-1932 by the Rowena Cade and her gardener Billy Rawlins, it is a thriving Cornish visitor hotspot.

Visited by thousands of tourists and locals alike every year, the Exhibition Centre tells the fascinating story of the Minack in words, pictures and film.

The Minack

The Exhibition Centre

Microcomms were approached by Theatre Manager, Phil Jackson, to help solve an audio problem inside the Exhibition Centre. The space is not huge and the exhibitions are interconnected. One of the main draws is a wonderful short film about the making of the Theatre and the life of Rowena Cade – this is played on a loop with full speaker surround sound. However, in other parts of the exhibition are other films and clips which also carry their own sound sequence.

The challenge Phil presented us with is the main film can be heard across the centre, so how to avoid a soundclash without providing headphones for the smaller clips? Our Audio Visual Director, John Darling, came up with the solution of interactive screens with tight directional sound speakers. These provide an area of perfect sound directly next to the screen. The soundtrack is only heard when standing close and doesn’t flow out into the wider exhibition space – meaning you can speak directly to the individual amongst the crowd, visit kolikkopeleja for more entertainment.

Tags: , , , , , ,